Think Axis Solutions

Data Analytics

The Numbers Don't Lie

Data is the Fuel of the Future,
and the Future is Now.

Data exists everywhere and has the potential to provide a lot of value. But to unlock its value, there needs to be the analytics component.

The term Data Analytics refers to the process of examining datasets to draw conclusions about the information they contain. Data analytics techniques enables the extraction of raw data to uncover patterns that produce valuable insights.

Many of these techniques use specialised systems and software that integrate machine learning algorithms, automation and other capabilities.

 

Analysis techniques provides insights that can help improve performance in numerous areas such as:

  • Understanding customers
  • Advertisement or marketing campaigns
  • Budget
  • Human resources

 

blur, chart, computer

The Latest Tools

Hello Excel, meet Python.

Our clientele ranges from businesses who use excel sheets to entrepreneurs who have no data collection methods at all. Regardless of where you are in your digital journey, our team is equipped to provide end-to-end data solutions for your company’s needs.

We can help you lay the foundations by which robust data structures can be built on. From setting up your very first excel sheet in order to start collecting data, to cleansing, structuring and processing of the data with Python, or even creating visual data dashboards for you to use to analyse your business, we’ve got you covered.

Data Projection

Describing the Past. Predicting the Future.

Many organisations sit on huge data sets related to customers, communities, operations or financials.

By analysing these data sets, we can work with you to create a better understanding of what works and what doesn’t work, with regards to your operations. Once identified, we would then work to figure out what measures to put in place in order to make the improvements. Once we’ve proven that it can work, we would then begin to prescribe the tools and enhancements needed to ensure the improvements can be sustained. 

Get in touch with us for a free diagnosis.

laptop, notebook, macbook
chart, graph, finance

Marketing Analytics

Make smarter decisions by focusing on the human behind the customer.

Effective marketing requires a good understanding of the audience you’re engaging with. While tracking the number of likes or the number of clicks your website gets can be helpful, it is more important to understand why they’re engaging with you.

We combine data analytics with the latest marketing tools to help you create better content that engages with your audience, in order to convert your followers into paying customers.